Burberry Outerwear | Singapore

Modern outerwear, framed by the city.

For Burberry Singapore, we produced a fashion campaign spotlighting the brand’s signature outerwear, styled across a cast of Singapore icons spanning generations. Shot against the contrasting backdrops of lush greenery and civic architecture, the visuals explore how Burberry’s trench coats and jackets move seamlessly between nature and the city.

The shoot balanced refined styling with natural movement, allowing each look to feel composed yet lived-in. Heritage locations such as the Botanic Gardens and National Gallery provided a timeless setting, reinforcing Burberry’s relationship with craftsmanship, structure, and modern elegance.

The resulting imagery presents Burberry outerwear as enduring, versatile, and grounded in place, designed for everyday presence while retaining a strong sense of identity.